Intellectual Property Strategy
In today's knowledge-driven economy, most successful companies strategically leverage on their creative and innovative capabilities as their main drivers for reinventing their competitiveness edge. Ownership of a quality portfolio of Intellectual Property assets increases the market value of an enterprise via product differentiation, new business opportunities and royalty income.
With constant heavy investment in R&D, PRINT-RITE captures its inventiveness, know-how and creativity through the process. All inventions are transformed into unique exclusive business assets and are further secured by obtaining intellectual property rights. To support our Intellectual Property strategy, PRINT-RITE has deployed an effective system to explore, create, maintain and enforce our own Intellectual Property rights.
Over the years, PRINT-RITE has registered nearly 2000 patents on technology innovation worldwide. PRINT-RITE also contributes substantially in technology development to the printer consumable industry by forming some national standards of imaging products. PRINT-RITE plays an active role in the seminars of the ISO standard for the industry in China. For example, PRINT-RITE hosted the ISO SC28 meeting in Beijing in October 2005.